Texas Gold Shrimp

An all-in-one growth engine for a wild-caught Gulf shrimp brand selling nationwide.

Texas Gold Shrimp is a premium wild-caught Gulf seafood brand shipping nationwide from Brownsville, Texas. With a BigCommerce storefront already live, the brand needed more than traffic — it needed a system to capture, identify, nurture, and convert customers at scale across organic and paid channels.

Bomb + Deano's deployed a full Growth Platform combining CRM automation, visitor identification, paid advertising management, SEO, social media content, and website CTA optimization — all working together as one connected engine.

Turning traffic into identified, nurtured, and retargeted customers across two distinct regional audiences.

Texas Gold Shrimp serves two very different audiences — Middle America BBQ and cooking enthusiasts, and Coastal premium and health-conscious buyers. The challenge was building a system that captures visitors even when they don't fill out a form, syncs purchase data from BigCommerce, and feeds identified visitors back into Meta and Google as retargeting and lookalike audiences.

One connected platform — CRM, automation, ads, SEO, and content working as a single growth engine.

We treated Texas Gold Shrimp as a full-funnel growth system, not a collection of disconnected marketing tools. Every form, cart event, and visitor session feeds into the CRM, which then powers automated follow-up, retargeting audiences, and reporting.

• Visitor ID Intelligence: Identify anonymous site visitors and feed them into retargeting workflows
• BigCommerce Sync: Cart events and purchase triggers connected directly to CRM
• Regional Ad Strategy: Distinct Middle America and Coastal audience targeting
• Brand Storytelling: Wild-caught Gulf heritage, quality, and foodie lifestyle content

A full-service growth platform spanning CRM, automation, paid media, SEO, and social content.

A connected system that captures every visitor, automates the entire customer journey, and turns purchase data into smarter ad targeting — all managed under one roof.

• CRM & Automation: Pipelines, abandoned cart recovery, reorder flows, review requests
• AI Chat & Missed Call Text: 24/7 engagement and instant response on site and phone
• Meta & Google Ads: Targeted campaigns with retargeting and lookalike audiences
• SEO & Local Presence: Keyword tracking, 50+ directory listings, GBP optimization

The Result

Texas Gold Shrimp now operates a full-funnel growth platform that captures, identifies, nurtures, and converts customers at scale — with every ad dollar backed by real visitor data and every customer journey automated from first click to repeat purchase.